With the exception of Chicago, rates dropped an average of $9.84 for the five other cities in the survey: Boston, Miami, Houston, Seattle and Los Angeles.
by Staff
September 5, 2012
2 min to read
With the help of Michael Meyer of Rate-Highway Inc. and Jim Tennant of The Tennant Group, Auto Rental News publishes monthly auto rental rate surveys for six major airports in the cities of Boston, Miami, Chicago, Houston, Seattle and Los Angeles. The rates are based on weekly surveys.
Analysis and commentary provided by Jim Tennant of The Tennant Group. This survey is dated Sept. 2. (Click on the graph below for a larger view.)
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August 2012 car rental rates, with the exception of Chicago, followed the patterns seen in June and July.
The five cities other than Chicago averaged a drop of $9.84 in the month compared to August 2011. This is in the same range as July’s drop of $11.71 and June’s $12.25. However, Chicago’s strong 2012 rates — up $22.96 over the same month last year — were enough to bring the six-city average reduction down to $4.37.
Looking at the other five cities individually, Boston was down negligibly, Houston and Los Angeles next, followed by Miami. Seattle continued to be down significantly from 2011 and was most recently down $22.59 — almost double Miami’s drop.
Year-to-Year Changes
Jun 11
Jun 12
Change
Jul 11
Jul 12
Change
Aug 11
Aug 12
Change
BOS
62.15
53.51
(8.65)
80.80
64.05
(16.74)
29.79
29.58
(0.21)
MIA
56.92
31.34
(25.58)
65.51
41.24
(24.27)
33.44
21.46
(11.98)
ORD
59.71
59.81
0.11
60.46
57.60
(2.86)
35.10
58.06
22.96
HOU
45.17
40.42
(4.75)
41.91
36.89
(5.01)
40.40
33.86
(6.54)
SEA
60.67
40.33
(20.34)
74.80
51.55
(23.25)
58.86
36.26
(22.59)
LAX
51.30
36.99
(14.32)
44.33
46.23
1.90
32.63
24.76
(7.87)
6 City Avg.
55.99
43.73
(12.25)
61.30
49.59
(11.71)
38.37
34.00
(4.37)
ICAR Average Rate Quotes - Monthly Averages
Jan 12
Feb 12
Mar 12
Apr 12
May 12
Jun 12
Jul 12
Aug 12
BOS
34.54
34.76
28.70
29.85
30.47
53.51
64.05
29.58
MIA
37.37
44.16
49.45
17.76
16.04
31.34
41.24
21.46
ORD
53.95
53.37
51.84
62.16
60.23
59.81
57.60
58.06
HOU
48.96
65.26
68.62
64.28
52.69
40.42
36.89
33.86
SEA
36.20
41.42
39.47
32.26
30.37
40.33
51.55
36.26
LAX
32.74
33.22
34.82
28.15
27.12
36.99
46.23
24.76
6 City Avg.
40.63
45.36
45.48
39.07
36.16
43.73
49.59
34.00
The rate quotes are for pickup 15 to 21 days out. The Aug. 10 quotes — for pickup Aug. 25 to 31 — show a significant drop, probably marking the end of the summer travel season.
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Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.