BMW Car Sharing Program to Expand

BMW is looking to expand its Munich-based car sharing program to cities throughout Europe, according to eRentals.co.uk.

BMW has supplied 300 vehicles for the program, which is a partnership between BMW and car rental firm Sixt. The vehicles are positioned in locations throughout Munich, and Sixt handles logistics and the customer database.

The vehicles are tracked using satellite technology, and a refueling team makes sure that the cars have full tanks of fuel.

Members of the program receive keyless access to the vehicles, which they can locate with a Smartphone application. After the driver types in a PIN, the car is activated and the driver can drive it for a per-minute fee. All charges go to the customer's credit card.

BMW has also discussed making the service available to customers in other major European cities including Manchester, Birmingham, and London.

The automaker will also invest in UK-based website that allows drivers to find homeowners who have registered their private parking spaces, garages, and driveways as places where motorists can securely drop off their vehicles for a fee. The site is ParkatmyHouse.com.

BMW is also looking to invest in mobility services such as My City Way, a New York based program that uses traffic cameras for drivers to work out the ideal route around the city.

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

 
 

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Safeguarding Your Business with Brokers

While the high-profile bankruptcy of Atlas Choice has left many car rental companies wary of working with brokers, rental companies can take steps to protect themselves and ensure a productive relationship.

My Number One Takeaway from ICRS 2017

This year’s International Car Rental Show (ICRS) opened the door to new business models facing transportation today — yet adapting to these new technologies is not the first key to survival.

Trump and Regulations: An Alt-Fuel View

With 2025 emissions targets back in review, manufacturers, alt-fuel, and alt-power suppliers weigh in on the potential impacts of Trump’s initiatives.

Job Finder: Access Top Talent. Fill Key Positions.

>