Alamo, Enterprise and National Launch Fall Promotion for U.S. Travel Agent Partners

The Alamo Rent A Car, Enterprise Rent-A-Car and National Car Rental brands today announce the Fall promotion for the Cash-In Club loyalty rewards program for U.S. travel agent partners.  The promotion, called "Back To Travel," offers 25,000 Cash-In Club points to program members.

The Cash-In Club "Back To Travel" promotion is being offered to all U.S.-resident travel agents who book a qualified reservation from Aug. 22 until Oct. 31, 2011.  Program members will be automatically entered to win for each Cash-In Club booking that results in a completed rental through Alamo, Enterprise or National.  The grand prize award is 10,000 points with 7,000 points awarded to the second place winner and third place winning 5,000 points.  This year, winners will also be recognized in fourth place (2,000 points) and fifth place (1,000 points).  In addition, all reward points can be incorporated into American Express®-branded reward cards.

"We have been pleased to recognize our U.S. travel agent partners since 1995 through the Cash-In Club rewards program," said Ron Cerko, Vice President of Travel Industry Relations.  "Over the past year, we have made some enhancements to the Cash-In Club website and added new promotions to reward travel agents for their continued loyalty and support.  We would also like to encourage new members to join our loyalty rewards club family." 

All winners will be announced in November 2011.  For membership and enrollment information, travel agents can visit www.cashinclub.com, or they can go to www.rewards.cashinclub.com for more details about the promotion.

Cash-In Club originally was created in 1995 to offer U.S. travel agents the opportunity to receive competitive rates and quality rental vehicles for their clients and to reward them for their long-term business.  In March, the Enterprise Rent-A-Car brand was added to the program for the first time, giving agents more opportunities to earn points. "We value our travel agent partnerships and will continue to upgrade the Cash-In Club program in order to fully recognize them in a meaningful way,"' said Cerko.

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