Hertz Launches New Sustainability Strategy

The Hertz Corp. on Feb. 7 introduced “Living Journey,” which is a new corporate sustainability strategy for the company. 

Smart Mobility is one of the program’s strategic initiatives, which will include providing customers with fuel-efficient vehicle rental options that use clean, low-emissions technology such as electric vehicles (EVs) and hybrids. Other initiatives seek to minimize the company’s environmental footprint and operating costs through efficiency improvements, resource management and renewable energy production.

Another aspect of the program includes creating a positive impact and enhancing the communities Hertz serves by giving back through philanthropic and volunteer efforts.

Past sustainability efforts for Hertz included progress in 2011 on its solar generation and EV initiatives.

The company also made efforts to operate in an environmentally responsible manner at its corporate offices and rental facilities. Hertz notes that through its sustainability efforts, the company has recycled more than 50,000 IT units since 2005, which diverted 2 million tons of e-waste from landfills; recycled approximately 680,000 gallons of used oil in 2011, and reduced paper use by 2.8 million pounds since 2006.

The new website, http://www.hertzlivingjourney.com, highlights Hertz's achievements and plans in the sustainability arena, including energy-efficiency improvements such as lighting and HVAC upgrades, using LEED certification standards for Hertz buildings, solar energy production, global recycling efforts and delivering fuel-efficient fleet choices to consumers.

Hertz will roll out its Living Journey initiatives globally through divisions including Hertz Rent A Car, Hertz On Demand, Hertz Equipment Rental, Hertz Entertainment Services and Donlen Corp., the fleet management company.

Comment On This Story

Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.


Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Trends Moving the Truck Market

Storylines that emerged from the 2018 Work Truck Show include the increasing need for on-site productivity, inclusion of active safety systems in trucks, DPF frustrations affecting product decisions, data management, and the growing link between fleet management and company revenue.

MIT Study Reinforces the Newfound Importance of Fleet

Uber and Lyft drivers make far less when factoring vehicle expenses, though the actual numbers are now in dispute. A proper lifecycle cost analysis would’ve helped, and shows the benefit of collaboration with fleet professionals.

What a Connected Fleet Means to Avis (and Car Rental)

Counter bypass is just the beginning. The promise of a “data-driven ecosystem” that connects renters with the rental agency, retail services, and even the city is a better managed fleet, an improved user experience, and new revenue opportunities during the rental itself.

Job Finder: Access Top Talent. Fill Key Positions.