Enterprise Reports 25 Percent Increase in Holiday Car Rental Reservations

Enterprise Rent-A-Car reported Dec. 12 that advance reservations at neighborhood locations are up by more than 25% compared to last year.

Steve Short, VP at Enterprise Rent-A-Car, attributes the increase to the popularity of holiday travel, and that travelers turn to rental vehicles as newer and reliable options when it comes to planning road trips.

“Year-over-year we’ve generally seen an increase in reservations for the Christmas holiday,” Short said. “The continued rise in holiday reservations suggests people are thinking of car rental as a convenient and reliable resource as opposed to other modes of transportation.”


Related news: Enterprise Ranks Highest in J.D. Power’s 2012 Customer Satisfaction Study

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

 
 

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Auto Manufacturers: Mobility Disruptors or Fleet Providers?

Maven’s Alex Keros shares insights into evolving smart mobility business models and new opportunities with fleet management.

What is Your Time Worth?

Personal observations of retail and travel transactions reveal just how much a consumer’s time is worth today, and how increasingly intolerant we are of inefficient transactions.

Safeguarding Your Business with Brokers

While the high-profile bankruptcy of Atlas Choice has left many car rental companies wary of working with brokers, rental companies can take steps to protect themselves and ensure a productive relationship.

Job Finder: Access Top Talent. Fill Key Positions.

>