Hertz Using Twitter to Address Customer Complaints

If a customer criticizes your company’s products and services on Twitter, do you respond or just ignore the complaint? Hertz has decided to be proactive, addressing complaints head on, via Twitter, according to Australia Business Insider.

Hertz is integrating social media customer service into its business operations. But many rental companies haven't yet adopted a formal policy on the issue. 

The article in Australia Business Insider is a Q&A with Joshua March, CEO of Conversocial, a company that helps brands merge social media and customer service.

View the story by clicking on the URL:

http://au.businessinsider.com/hertz-tweets-for-customer-service-2013-4

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Five Business Model Trends for 2017

As new forms of mobility take flight, the borders with traditional car rental are starting to erode.

Are Commercial Drone Deliveries Eminent in the U.S.?

Amazon just delivered its first package by drone in England. Will U.S. delivery fleets be able to take advantage soon?

Autonomous Vehicles and the Changing Role of the Fleet Manager

With fewer drivers and substantially longer fleet lifecycles, fleet managers will pivot to new job functions.

Job Finder: Access Top Talent. Fill Key Positions.