Enterprise Purchases AutoShare CarSharing
Enterprise Holdings has announced that its regional subsidiary, the Enterprise Rent-A-Car Canada Co., is purchasing AutoShare CarSharing Network Inc.
Enterprise Holdings today announced that its regional subsidiary, the Enterprise Rent-A-Car Canada Co., is purchasing AutoShare CarSharing Network Inc. In 1998, AutoShare was established as Toronto’s first car-sharing organization, and today it serves more than 12,000 local members.
“This acquisition reflects our longtime commitment to offering sustainable transportation options throughout North America,” said Ryan Johnson, assistant vice president overseeing Enterprise’s CarShare, Rideshare and Zimride operations. “We are very excited and proud to become part of Toronto’s car-sharing community, which AutoShare launched and has supported for more than 15 years.”
The acquisition closes today and financial terms of the transaction will not be disclosed, says Enterprise. Continuing to operate under its current brand indefinitely, AutoShare will be owned by Enterprise Rent-A-Car Canada Co. and managed by its local Toronto division. All staff members will remain as AutoShare employees, with their benefits updated to match those offered to local Enterprise employees.
In addition to operating the Enterprise, Alamo and National brands, Enterprise Holdings also offers Enterprise CarShare — with a suite of products and policies specifically geared to car-sharing — and Enterprise Rideshare, a carpooling and vanpooling program for commuters. It also operates Zimride by Enterprise, an online ride-matching program, says the company.
AutoShare will be served by Enterprise CarShare, a natural extension of the Enterprise Rent-A-Car network, says the company. Enterprise already operates 542 car rental branch offices in Canada, with more than 130 offices in the greater Toronto area.
Today, Enterprise CarShare is available on more than 75 university campuses, 40 government and business campuses and in nearly 20 major markets, including New York, Boston, Washington, D.C., Philadelphia and Chicago, says Enterprise.
More Rental Operations
Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
