April Airport Rates Up $9.71 from Year Ago

With the help of Jim Tennant of The Tennant Group and Michael Meyer of Rate-Highway, Inc., we are conducting rate surveys on a weekly basis and providing analysis and comments where appropriate. We publish this monthly recap in our electronic edition and more comprehensive looks in the print editions.

April rate quotes for the six cities continued to be strong, up $9.71 from a year ago.

Boston and Houston continued to show strong numbers. And while down over $20 from last month, Miami was still up $11.29 over last year.

On the other hand, Los Angeles continues to lag behind the other five cities with a 12-month average of $37.19 — $9.38 lower than Seattle, the next lowest city.

After an apparent slowdown in February and unusual weekly swings — probably caused by the timing of Easter in March 2013 — the positive April showing is cause for optimism when it comes to rates this summer.

Rate data provided by Rate-Highway, a leading provider of revenue management services for the auto rental industry. Rates are an average of aggregator/OTA rates for all vendors present in the markets listed on the date of the survey. These tables and graph show the average of all base rate quotes per day for an ICAR at the six airports shown, for arrivals 15 to 21 days ahead of the date of the survey, for two- and seven-day rentals.
Rate data provided by Rate-Highway, a leading provider of revenue management services for the auto rental industry. Rates are an average of aggregator/OTA rates for all vendors present in the markets listed on the date of the survey. These tables and graph show the average of all base rate quotes per day for an ICAR at the six airports shown, for arrivals 15 to 21 days ahead of the date of the survey, for two- and seven-day rentals.

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Gaining Insight beyond the Quarterly Headlines

Digging deeper into the most recent public statements by Avis Budget Group and Hertz reveal direction on the market, including growing the deep-discount segment, ancillary sales drivers, Hertz’s ship-righting and Zipcar’s first franchise (you heard correctly).

Is the U.S. Heading to Calif.-like Emissions Standards?

New federal air quality rules will affect hundreds more counties across the country, and fleets are in the cross hairs. Is your area on the list?

6 Growing Transportation Problems - and Potential Solutions

They may not affect car rental today, but they will. Will you be part of the solution?

Job Finder: Access Top Talent. Fill Key Positions.