Zipcar Launches in Madrid

Avancar car-sharing vehicle. Photo courtesy of Wikimedia.
Avancar car-sharing vehicle. Photo courtesy of Wikimedia.

Zipcar has expanded its footprint in Spain by launching its service in Madrid under the Avancar car-sharing brand, which has been available in Barcelona since 2005.

Madrid’s launch is a further step in Zipcar's expansion across Europe, which already includes an established presence in the U.K., France and Austria, says the company. Madrid marks the 30th major city opening for Zipcar and follows its recent launch in Paris last month.

Prior to being acquired by Zipcar in 2011, Avancar has operated a car-sharing network in Barcelona since 2005.

"Today represents another important milestone for Zipcar by providing an alternative mobility solution to our Avancar members in Barcelona and Madrid,” said Massimo Marsili, Zipcar's European president. “We are excited to be launching our first wave of locations across the city today and aspire to a future where Madrid residents are never more than a 10 minute walk away from an Avancar."

Zipcar’s initial Avancar fleet in Madrid will include vehicles from European manufacturers such as Opel (Corsa, Vivaro), BMW (1 Series) and Peugeot (208, 308 and 308 hybrid), says the company.

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

 
 

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

6 Takeaways from the 2018 International Car Rental Show

Technological solutions are finally moving from reality to theory, peer-to-peer platforms are being redefined, China has the biggest room for growth, while Sixt’s U.S. aspirations have only just begun.

The Irony of Customer Service in the Digital Age

Sure, any company would jump at the chance to use technology to reduce labor costs. But it also comes with some big, red, flashing warning lights.

Market Forces Driving Car Rental in 2018

An analysis of the conference calls of Avis Budget Group and Hertz Global Holdings reveal trends and initiatives involving fleet right sizing, pricing, ancillary revenue opportunities, and renting to ride-hailing drivers.

Job Finder: Access Top Talent. Fill Key Positions.

>