Europcar Enters 3-Year Partnership with Live Nation

Photo via Wikimedia.
Photo via Wikimedia.

Europcar Australia and New Zealand has entered a three-year partnership with Live Nation Australasia, a Live Nation Entertainment Inc. company. Across Australia and New Zealand, Europcar will be Live Nation’s preferred car rental supplier.

This partnership will also offer Europcar customers access to Live Nation benefits such as the “Money Can’t Buy” experiences and VIP ticketing to Live Nation events. Additional benefits will be available to Europcar Privilege members, according to the company.

“This relationship is highly valuable to Europcar customers, our Privilege members and Live Nation ticket holders,” said Ron Santiago, managing director of Europcar Australia and New Zealand. “Travel and live events belong together, and we want to ensure these special experiences are memorable. Because of this, Live Nation ticket holders will have access to exclusive Europcar car rental offers and enjoy the convenience of booking their car of choice to get to their live event of choice.”

"We welcome Europcar to the family of brand partners and look forward to working with them on enhancing their customer value proposition and loyalty program,” said Michael Coppel, president and CEO of Live Nation Australia and New Zealand.

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