Sixt Opens Franchises at Boston and Charleston Airports
Sixt SE and its U.S. Franchise Unit (Sixt Franchise USA, LLC) have opened two new franchise locations to service Boston Logan International Airport and Charleston International Airport.

Photo courtesy of Sixt.

Photo courtesy of Sixt.
Sixt SE and its U.S. Franchise Unit (Sixt Franchise USA, LLC) announce the opening of new branches to service Boston Logan International Airport and Charleston International Airport.
These two airport branches continue Sixt’s airport network in the United States.
"The franchise opening in Boston greatly enhances our presence in New England and the Northeast U.S., and travelers flying into Boston will enjoy renting premium vehicles like a BMW 328i or BMW 528i from Sixt," said Craig Olson, executive vice president of Sixt’s North America Franchise Development. "The franchise opening in Charleston further strengthens the Sixt network in the Carolinas and the Southeast U.S."
The Sixt franchise system has more than 80 master franchisees operating from nearly 1,100 worldwide locations, according to the company.
In the U.S., Sixt franchises are already operating in nine states with openings in additional states planned for later this year. Current U.S. franchise locations include Austin, Las Vegas, San Diego and Minneapolis.
More Rental Operations

When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
