Related: Avis Budget Updates Loyalty Program
Avis Budget’s Loyalty Program Wins Travel Award
Avis Budget Group's loyalty program Unlimited Rewards has been named a 2015 Gold Magellan Award winner by Travel Weekly.
Avis Budget Group has announced that Unlimited Rewards, its loyalty program for travel professionals, was named a 2015 Gold Magellan Award winner by Travel Weekly.
Winners are chosen by a panel of travel experts. Unlimited Rewards was recognized in the ground transportation/marketing category; it also won gold at the Magellan Awards in 2014 and 2013.
"Our commitment to ‘putting the customer first' includes travel professionals because of the important role they play in shaping the customer's experience,” said Tom Villani, vice president, global travel and partnerships, Avis Budget Group. “Our Unlimited Rewards program is our token of appreciation for their business and continued loyalty. We are proud to earn gold at the Magellan Awards once again. We thank Travel Weekly and all those who voted for us for the recognition."
Earlier this year, Avis Budget Group refreshed its travel agent program and renamed it from Unlimited Budget.
Unlimited Rewards members earn rewards on Avis and Budget business and leisure car rental transactions in North America, Latin America, the Caribbean, Australia and New Zealand. Members also earn rewards for bookings through the Carey International portfolio of transportation services, including Carey and Embarque, as well as Hilton Worldwide hotel brands and properties around the globe, according to the company.
Enrollment in Unlimited Rewards is free and open to travel professionals who are residents of the United States and Canada. For more information, visit www.unlimited-rewards.com.
More Rental Operations

How Better Cleaning Processes Improve Rental Fleet Efficiency
A consistent approach to vehicle cleaning helps rental operators reduce turnaround delays and return vehicles to service without compromising cleanliness.
Read More →
Clean on Paper: Red Flags in Exotic Car Rental Verification
A suspicious $45,000 Lamborghini booking reveals the strengths and limitations of renter verification, from forged insurance documents to coverage gaps and unauthorized drivers. (Part 2 of 3)
Read More →
Turo and Tesla Take the Next Step Toward Autonomous Car Rentals
The partnership brings Tesla's Full Self-Driving (Supervised) technology into the rental experience, offering a glimpse of how increasingly automated vehicles could change car rental.
Read More →
How Rental Operators Can Navigate Personalized Pricing Rules
As regulators scrutinize the use of customer data in pricing, rental operators need to know whether they can explain why one renter pays more than another.
Read More →
Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars
As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.
Read More →
How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?
With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.
Read More →
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
