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A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
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A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
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June gains ensured rental fleets closed out the first half of 2026 in positive territory.
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The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.
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Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.
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Japan's tourism industry, business travel market, and demand for vehicle rental services are reasons the country represents an important market for the company.
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The leading car rental professional business group details an active legislative, regulatory, and macro-trends agenda affecting car rental operators.
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A recent analysis of FIFA bookings found varied demand patterns that influenced rental car pricing.
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Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.
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Regardless of your rental fleet size and structure, fleet managers, executives, and owners can gain valuable insights into an often-overlooked area of fleet operations.
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Rental car operators heard a sobering industry message and a stern challenge at the close of the International Car Rental Show.
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