Enterprise Re-enlists Kristen Bell, Joel McHale for Ad Campaign

A screenshot from one of Kristen Bell's previous ads for Enterprise. Photo via Enterprise/Youtube
A screenshot from one of Kristen Bell's previous ads for Enterprise. Photo via Enterprise/Youtube

Actress Kristen Bell and actor and comedian Joel McHale are back in front of the camera in a new advertising campaign for Enterprise, the company announced.

Building on momentum from previous ads featuring the two, the new campaign will feature both television ads and digital shorts to showcase the range of transportation solutions offered by Enterprise.

Bell will be featured in two ads that focus on Enterprise Car Sales, highlighting the division’s customer service and transparent approach to trade-ins. In one of McHale’s ads, he will land a stunt car in an auto repair shop and rely on Enterprise to cover his transportation needs.

"As the needs and habits of drivers continue to evolve, one thing remains a constant – Enterprise has their backs,” Rob Connors, VP of marketing for Enterprise, said. “We will always offer them helpful transportation solutions tailored to their needs, no matter if they're looking to rent, buy or share a vehicle. Our new ad campaign underscores this point in a playful and witty way, which we believe will continue to resonate with consumers."

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

 
 

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

What a Connected Fleet Means to Avis (and Car Rental)

Counter bypass is just the beginning. The promise of a “data-driven ecosystem” that connects renters with the rental agency, retail services, and even the city is a better managed fleet, an improved user experience, and new revenue opportunities during the rental itself.

Should Peer-to-Peer Renters Pay Airport Car Rental Fees?

The question is central to the City of San Francisco’s lawsuit against Turo for operating without a permit at San Francisco International Airport.

Hard Times Ahead for the Compact SUV Segment?

The hottest segment today is facing a glut of models and volume in tomorrow’s wholesale market.

Job Finder: Access Top Talent. Fill Key Positions.

>