Related: Past AFLA President, Enterprise Remarketing Manager Janik Dies
In Memoriam: Pat Crahan, TRALA Board Member
Pat Crahan, Truck Renting and Leasing Association (TRALA) member and chairman of the Light Truck Rental Council (LTRC), passed away on Dec. 31 after a brief illness. Crahan was 89 years old.

Crahan
Pat Crahan, Truck Renting and Leasing Association (TRALA) member and chairman of the Light Truck Rental Council (LTRC), passed away on Dec. 31 after a brief illness. Crahan was 89 years old.

Crahan
Crahan worked at U-Haul for over 54 years, and served as vice president of Government Relations from 1974 to 2014. His work with TRALA began with the association's founding in 1978. He served on TRALA's board of directors and was the LTRC chairman for over 15 years.
Crahan joined U-Haul as the marketing company president after an Oklahoma oil rig equipment company laid him off from his job as an offshore drilling supply specialist. He served as vice president of U-Haul International before gravitating toward zoning and government relations. Crahan was named vice president of Government Relations in 1974, where he served until 2014, transitioning into his retirement.
He was also an active member of the American Association of Motor Vehicle Administrators, the International Registration Plan, and other organizations. Crahan also served in the U.S. Air Force.
Jake Jacoby, TRALA president and CEO, remembers Crahan's sharp memory and guidance. Crahan's work with TRALA helped the organization achieve over 100 state legislative victories.
Pat is survived by his wife, Velva, and their four children, along with several grandchildren and great-grandchildren.
More Rental Operations

Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
