Rental Operations

There are many rental operations factors that go into running a car rental company effectively and efficiently. This channel covers all rental operations including vehicle cleaning and maintenance, marketing, training, franchising, front line performance, operator profiles and car sharing.

Enterprise Brands Recognized for Customer Service

The Enterprise Rent-A-Car, National Car Rental, and Alamo Rent A Car brands recently earned awards for their customer service.


City Car Club Officially Named Enterprise Car Club

After acquiring the U.K.’s City Car Club carsharing company last year, Enterprise Rent-A-Car has officially changed the name to Enterprise Car Club.


MyCars to Launch Electric Carsharing Service in UAE

MyCars, a UAE-based startup, will also allow rental car companies to list their fleet on its carsharing app.


CarTrawler Partners with Ireland’s Shannon Airport

This partnership will provide airport passengers with online access to a range of transportation solutions, including car rental, taxi, shuttle, and private transfer.

Read more... Rebrands Website, Adds Partnership, a U.K. car rental company, has launched a rebranded website and partnered with Rentalcars Connect, the business-to-business division of


Alamo Renews Sponsorship of Mexican Baseball Stadium

With Alamo Rent A Car’s second year of sponsorship for the Yucatan Lions baseball team in Mexico, the stadium will receive updates such as new seats with cup holders and the grand opening of “Alamo Concourse” with dining and shopping options.


Mex Rent A Car Now Available on Expedia

Mex Rent A Car has announced a new commercial alliance with Expedia Group. Mex Rent A Car is the first Mexican-based company to be listed on Expedia’s websites.


Budget Releases Ad Campaign Featuring Jessica Simpson

Jessica Simpson serves as Budget's brand ambassador in a series of television and online advertisements offering customers a special discount offer.


Hertz Lowers Rental Revenue Target

Despite this reduction, Hertz Global Holdings Inc. confirms that its full-year 2016 adjusted earnings will be within a range of $1.6 to $1.7 billion.


BMW Group Launches Carsharing Service in Seattle

BMW Group’s carsharing company ReachNow will be headquartered in Seattle with plans to expand the service to 10 North American cities — three cities in 2016.


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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

$3 Weekly Car Rental Rates are Unsustainable

Better technology, education, transparency, and a way to show the correlation between price and customer service are needed.

A Seminal Moment for the Global Car Rental Industry

The 2016 International Car Rental Show convened the first meeting of association directors from around the world that represented an important step to communication, problem-solving, and idea-sharing between the groups.

For the Future of Car Rental, See China

The new “mobility service providers” in China (and India) may show us a world without rental counters first.

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