Hertz Entertainment Services Introduces DirectTV Auto to Fleet

Hertz Entertainment Services and DirectTV Auto, operated by FMG Lifestyle, are teaming up to offer 200-plus channels of current DirectTV programming to customers in the entertainment, sports and events industries renting select Hertz Entertainment Services vehicles, according to an Oct. 26 joint press release.

Hertz Entertainment Services, a wholly owned subsidiary of The Hertz Corporation, is the only car rental company offering in-motion DIRECTV programming to its studio production customers.

"Offering DIRECTV Auto, operated by FMG Lifestyle, in our Hertz Entertainment Services vehicles supports our goal of providing production and studio companies with state-of-the-art, specialized rental vehicles for all of their needs," said Robert Stuart, senior vice president of global sales at Hertz. "Having the ability to offer satellite television is another way we are providing innovative and superior service to our customers."

A sleek 5-inch mobile antenna is attached to the vehicle's roof and is equipped with a 12-volt DirectTV receiver designed specifically for automotive use, which includes a radio frequency remote control featuring a backlit keypad. The programming can be viewed throughout the vehicle while the car is in park and in the backseat while the car is in motion. This technology is available on select Hertz Entertainment Services SUVs and larger vehicles. The technology is provided by the TracVision A7 satellite TV system from KVH Industries Inc.

Hertz Entertainment Services, a wholly owned subsidiary of Hertz Corporation, provides single-source car and equipment rental solutions to the entertainment and special events industries, providing customized vehicle and equipment rental solutions to movie, film and television productions, live sports and entertainment events, and all-occasion special events, such as weddings, conventions, and fairs.

Hertz Entertainment Services delivers vehicles and equipment to production locations and has staff available 24/7. Productions can also rent equipment for use at special events, including a wide array of lighting solutions, generators, lifts and water trucks. Hertz Entertainment Service offers to pick up and deliver hybrid and specialized vehicles, such as the Toyota Prius, the BMW Mini Cooper and the Lincoln Navigator.

The Hertz Prestige Collection is especially popular with actors, while crews benefit from larger vehicles such as minivans, 15-Passenger Vans and SUVs. For more information, visit www.HertzEntertainmentServices.com.

Comment On This Story

Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.


Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

6 Takeaways from the 2018 International Car Rental Show

Technological solutions are finally moving from reality to theory, peer-to-peer platforms are being redefined, China has the biggest room for growth, while Sixt’s U.S. aspirations have only just begun.

The Irony of Customer Service in the Digital Age

Sure, any company would jump at the chance to use technology to reduce labor costs. But it also comes with some big, red, flashing warning lights.

Market Forces Driving Car Rental in 2018

An analysis of the conference calls of Avis Budget Group and Hertz Global Holdings reveal trends and initiatives involving fleet right sizing, pricing, ancillary revenue opportunities, and renting to ride-hailing drivers.

Job Finder: Access Top Talent. Fill Key Positions.