July/August 2005

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It's Time to Diversify Your Remarketing Plan

By Dave Arney

A balanced remarketing plan features multiple disposal channels — not solely auctions. Don't overlook direct sales to local, and not so local, dealers.

Living-Wage Movement Continues to Gain Momentum

By Staff

More and more cities that control commercial airports are imposing employee salary minimums for contractors, including on-airport RACs. The latest to target RACs is San Jose, Calif.

Stop Viewing Your Web Site as just a Reservation Taker

By Paul Allison

The most effective Web sites promote the brand and company image, foster customer loyalty, and help differentiate the company from competitors.

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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Why Do We Visit Capitol Hill?

Members of the American Car Rental Association met with U.S. senators, representatives, and their aides last week. Here’s why bringing the message to this forum matters.

The Customer Isn’t Always Right

Not caving to a customer with a blatant agenda may have consequences, especially for a small rental company that relies on stellar Yelp ratings to advertise. But business integrity must prevail.

The Truth Behind Compact Van Depreciation

Why are large van values holding up better than their compact counterparts, and will it last?

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