November/December 2005

Past Issues


2005 Car Rental Show

By Staff

The Car Rental Show, the only industry-wide trade show for the auto rental industry, celebrated its 10th anniversary in October with a record 32 educational sessions.

Ratcheting Up Web Traffic Through Affiliate Marketing

By Paul Allison

A growing number of car rental operators are tapping into this means for generating qualified online traffic, often paying on a cost-per-sale basis.

How to Set Branch Goals that Signal True Success

By Thom Amick

You need to involve your staff in setting annual sales goals and ensure that those goals measure per-unit performance — not overall revenue.


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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Market Forces Driving Car Rental in 2018

An analysis of the conference calls of Avis Budget Group and Hertz Global Holdings reveal trends and initiatives involving fleet right sizing, pricing, ancillary revenue opportunities, and renting to ride-hailing drivers.

Trends Moving the Truck Market

Storylines that emerged from the 2018 Work Truck Show include the increasing need for on-site productivity, inclusion of active safety systems in trucks, DPF frustrations affecting product decisions, data management, and the growing link between fleet management and company revenue.

MIT Study Reinforces the Newfound Importance of Fleet

Uber and Lyft drivers make far less when factoring vehicle expenses, though the actual numbers are now in dispute. A proper lifecycle cost analysis would’ve helped, and shows the benefit of collaboration with fleet professionals.

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