July/August 2009

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Rightsize or Capsize

By Chris Brown

Rental car companies large and small grapple with tight lending, lower demand and two supplier bankruptcies. Is the industry heading in the right direction?

How to Be Your Bank’s Best Customer

By Tim Yopp and Mark Eckhaus

Banks want more assurances than ever that your business is healthy. Having an answer to these 10 questions will help keep your credit lines safe.

Improving Revenue Management in An Economic Downturn

By Steven T. Neudorff

To compete in this challenging fiscal climate, your company must adopt rate management strategies that reflect a more flexible booking policy, be able to take advantage of walk-up business and establish a unique market position.

Surviving the Car Rental Climate Change

By Ken Stellon

The economic storm of 2008-2009 is causing shifts in the auto rental industry both in front of and behind the rental counter. Can you adjust to new market conditions and take advantage of this opportunity, or will you simply try to weather the storm?

Rent Alert: Wholesale Price Roll

By Chris Brown

Low dealer consignment levels and a 30 percent drop in off-rental volumes have kept used vehicle prices afloat.

Editor's Corner

Editor’s Corner: Embracing the 60,000-Mile Rental Car

By Chris Brown

There are signs of a philosophy shift toward higher-mileage rental cars.

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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Why Do We Visit Capitol Hill?

Members of the American Car Rental Association met with U.S. senators, representatives, and their aides last week. Here’s why bringing the message to this forum matters.

The Customer Isn’t Always Right

Not caving to a customer with a blatant agenda may have consequences, especially for a small rental company that relies on stellar Yelp ratings to advertise. But business integrity must prevail.

The Truth Behind Compact Van Depreciation

Why are large van values holding up better than their compact counterparts, and will it last?

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