March/April 2011

Cover Story

From Recession to Recovery

by Chris Brown and Greg Basich

Car rental operators and industry stakeholders react to market forces and assimilate change into their business plans.


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Features

How to Explain Car Rental to Banks and Investors

By Scott White

Based on 18 years of experience raising money for major car rental companies, investment banker Scott White gives eight good reasons to convince banks their money will be safe, and three compelling arguments to attract equity investors.

An Independent’s Evolution

By Jennifer Washington and Chris Brown

Greenberg Rent A Car has progressed into a new client base through a new location, an affiliate program partnership, a “big-business” look and meticulous attention to customer service.

The Future of Internet Reservations for Car Rental

By Chris Brown

Mark Walker explains how direct connect technology, mobile phone reservations and alternatives to traditional travel portals are all driving change in the world of travel reservations.

A Plan for Growth

By Chris Brown

Fox Rent A Car is looking for a few good affiliate partners to share in its expansion plans.

 
 

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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Auto Manufacturers: Mobility Disruptors or Fleet Providers?

Maven’s Alex Keros shares insights into evolving smart mobility business models and new opportunities with fleet management.

What is Your Time Worth?

Personal observations of retail and travel transactions reveal just how much a consumer’s time is worth today, and how increasingly intolerant we are of inefficient transactions.

Safeguarding Your Business with Brokers

While the high-profile bankruptcy of Atlas Choice has left many car rental companies wary of working with brokers, rental companies can take steps to protect themselves and ensure a productive relationship.

Job Finder: Access Top Talent. Fill Key Positions.

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