November/December 2012

Cover Story

The Daily Deal Complex: Will Groupon and LivingSocial Work For Your Operations?

by Joanne M. Tucker

In a marketing platform that merges coupons with an online reach, daily deal services like Groupon and LivingSocial offer customers deep discounts to services and products. But are those discounts a viable marketing strategy for car rental and related services?

Past Issues


What Are Challenges to Green Rental Cars?

By Chris Brown

While carving a niche through eco-friendly car rentals, these companies face numerous challenges, such as higher initial costs and keeping rates competitive to worrying about fluctuating fuel prices and competition from the majors.

Independent Car Sharing Operation Grows in Brooklyn

By Brittni Rubin

While the car sharing market is moving toward control by national corporations, Gil Cygler, founder of Carpingo, believes there’s a place for an independent.

8 Tips in Recovering Loss of Use and Administrative Fees

By David Purinton

David Purinton, owner and president of PurCo, shares best practices on how car rental operators can effectively recover loss of use and administrative fees.


Product and Vendor News: Park Sentry Guards Help Minimize Damage

By Staff

Park Sentry adjusts to fit virtually any column or light post.

Product and Vendor News: TSD Now Supports Credit Card Processing Through First Data

By Staff

TSD RENTAL.NET can now process QR codes and also has additional enhancements for multiple currencies.

Product and Vendor News: Bluebird Rolls Out New Features

By Staff

The new features range from the introduction of RW-texting, pre-paid gas options, employee privilege options, a new screen to assist in selling add-ons and more.

Car Rental Q&A: How Can I Get Vehicles Back Into Service Sooner?

By Eckhaus Fleet

Q: How can I get my out-of-service vehicles back into service quicker?

ACRA: A Cause We All Embrace, a Bill We Can All Support

By American Car Rental Association

A proposed bill governing recalled rental vehicles shows that collaboration between the auto rental industry and key stakeholders can result in a legislative solution that advances the public good.


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Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

6 Takeaways from the 2018 International Car Rental Show

Technological solutions are finally moving from reality to theory, peer-to-peer platforms are being redefined, China has the biggest room for growth, while Sixt’s U.S. aspirations have only just begun.

The Irony of Customer Service in the Digital Age

Sure, any company would jump at the chance to use technology to reduce labor costs. But it also comes with some big, red, flashing warning lights.

Market Forces Driving Car Rental in 2018

An analysis of the conference calls of Avis Budget Group and Hertz Global Holdings reveal trends and initiatives involving fleet right sizing, pricing, ancillary revenue opportunities, and renting to ride-hailing drivers.

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