When developing a mobile strategy, it's important for all rental car companies — even independents — to first create a mobile-enabled website and then consider whether a mobile app is a good fit.
New tools not only automate the checkout and check-in processes but they also streamline aspects of fleet management, such as vehicle movement and inventory, damage documentation and selling at auction.
Car rental operators are using GPS systems — beyond theft prevention — to improve customer service, lower costs and increase revenues.
While car rental kiosks have not traditionally caught on in car rental, Globe Car Rental has developed a service that speeds the rental transaction while promising to expand the company's reach.
A rental operator seeks motivational tips to help encourage his team of young sales associates.
Peer-to-peer carsharing companies and traditional car rental should play by the same rules. Together, let's work to modify regulations that are unfair to our businesses and customers so we all can compete for business.
I see an uncanny ability of the rental industry to remake itself to fit the contour of the automotive and travel landscape, and even the culture of the times.