August 2017

Cover Story

Do You Know Where Your Cars Are?

by Chris Brown

Operators discuss how they've configured their GPS tracking systems and honed their processes to mitigate rental car misuse while better managing fleet.

Past Issues


Do You Know Who Your Renters Are?

By Amy Winter-Hercher

By establishing a verification process and enforcing certain requirements at the counter, a rental company can reduce the chances of its vehicles being stolen or used in a crime.

How to Protect Your Business From Security Threats

By Amy Winter-Hercher

Having access to personal identifiable information from their customers, rental companies face security threats externally (cyberattacks) and internally (employee theft). Here are some tips to help rental companies better secure their sensitive data and educate their employees.

Auto Rental Summit is New, Again

By Amy Winter-Hercher

This year's conference moves to Miami and features a roster of new speakers as well as a collocated event — Fleet Forward Conference — dedicated to smart mobility solutions.


Duck or Unicorn: When is a Rental Car Not a Rental Car?

By American Car Rental Association

Peer-to-peer car rental companies claim they aren't the same as traditional car rental companies.

How Can My Rental Company Prevent Identity and Credit Card Fraud?

By Access-IS

A car rental employee wants to learn more about how to prevent identity and credit card fraud during the rental car process.


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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

What a Connected Fleet Means to Avis (and Car Rental)

Counter bypass is just the beginning. The promise of a “data-driven ecosystem” that connects renters with the rental agency, retail services, and even the city is a better managed fleet, an improved user experience, and new revenue opportunities during the rental itself.

Should Peer-to-Peer Renters Pay Airport Car Rental Fees?

The question is central to the City of San Francisco’s lawsuit against Turo for operating without a permit at San Francisco International Airport.

Hard Times Ahead for the Compact SUV Segment?

The hottest segment today is facing a glut of models and volume in tomorrow’s wholesale market.

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