Car & Truck Rental News

Browse the latest breaking news across the automotive rental industry covering fleet acquisition, remarketing, rental software, GPS & telematics, fleet insurance and financing, rental operations, risk management, technological innovations and shifting market conditions.

Payless Car Rental Offers Discount to AARP Members

As part of an expanded agreement with parent company Avis Budget Group, AARP members who choose Payless Car Rental will now receive a free upgrade on compact through full-size car rentals and waiver of the additional-driver fee.

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Chevrolet Enters Compact SUV Segment with Trax

Chevrolet is entering the burgeoning market for compact SUVs with its 2015 Trax, which the brand unveiled on the eve of the New York International Auto Show.

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Survey: 56% of Customers Experience New Technology via Car Rental

After first trying out new technology in a rental car, about half (49%) of car rental customers have added features or technology to their "wish list" when purchasing a car, according to a Enterprise Holdings survey.

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Zipcar and Ford Launch Communities with Drive

Zipcar and Ford’s “Communities with Drive” program will reward one nonprofit organization with $50,000 and $15,450 in Zipcar credit. The contest ends June 30.

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Hertz and KrisFlyer Celebrate 15 Years of Partnership

To celebrate Hertz's 15-year partnership with KrisFlyer, Singapore Airlines' frequent flier program, KrisFlyer members will be entitled to a 15% discount and 1,500 frequent flier miles when renting a car with Hertz.

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Enterprise CarShare Offers Free Parking in Salt Lake City

Enterprise CarShare is now offering free downtown parking in Salt Lake City to members who rent a hybrid vehicle.

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2015 Ford Focus Aims for Best Compact Fuel Economy

Ford is hoping to raise the bar in fuel efficiency among non-hybrid compact cars with its updated 2015 Focus by adding a new 1.0L three-cylinder EcoBoost engine.

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Car Rental Show Draws 800-Plus Attendees

Located at the Rio All-Suite Hotel & Casino in Las Vegas from April 7-8, this year’s Car Rental Show featured an expanded agenda and exhibit hall, year-over-year growth in attendance and a solid international presence.

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Enterprise CMO Gives Keynote at Car Rental Show

At this year’s Car Rental Show in Las Vegas, keynote speaker Pat Farrell, chief marketing & communications officer for Enterprise Holdings, discussed how car rental businesses need to adapt to innovative technologies and changing customer preferences, according to a press release by Enterprise Holdings.

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Doris Cassan Wins Russell Bruno Award

At the 2014 Car Rental Show, Doris Cassan received this year’s Russell Bruno Award for outstanding service to the auto rental industry.

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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

What I Learned at the 2014 Car Rental Show

If the Car Rental Show is an indicator of the health of the industry, the North American market is doing well — while the "growth markets" are really taking off.

Remembering Elaine Litwer

On the fifth anniversary of Elaine Litwer’s death, I’m brought back to the work she did to repeal vicarious liability. But it’s also caused me to reflect on the mentors in my life.

6 Market Predictors for 2014

In their fourth quarter conference calls, Avis Budget Group and Hertz gave an outlook on fleet costs, the used car market, fleet optimization strategies and potential acquisitions. Hertz shed light on the fallout from that excess fleet.

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