DOLLAR Launches Rewards Program for Travel Agents

Dollar Rent A Car, a subsidiary of Dollar Thrifty Automotive Group Inc., has launched a travel agent loyalty program in which agents earn points towards American Express gift cards when they book Dollar car rentals. Called Dollar Dividends, this new program will reward travel agents with points based upon the length of car rental booked. Once agents have earned 25 points (one point equals $1), they will receive a personalized American Express branded reward card that can be used anywhere the American Express card is accepted. Qualifying travel agents will earn one point for three to four day rentals, two points for five to six day rentals and five points for rentals of seven days or longer. Points and dollars will be added to the card balance on a daily basis. Agents can enroll online (www.travelagent.dollar.com) and use a personal identification number (PID) to book qualified Dividends reservations and keep track of their earnings.

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

 
 

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Car Rental Rates Up, Fleet Sales Down — Correlation?

Car rental companies’ recent fleet discipline is needed now more than ever.

Hertz, Avis Autonomy Partnerships: Good First Steps on a Long Path

Two new autonomous vehicle project partnerships bring the importance of fleet management to the fore.

An Inside Look at Car Rental in China

A trip to a new car rental convention in Guangzhou reveals a booming market, yet one facing unique challenges.

Job Finder: Access Top Talent. Fill Key Positions.

>