Car Rental, Travel, Hotel Prices Skyrocket in Arizona

Passionate fans planning a last-minute trip to Arizona to watch the New England Patriots battle the Giants in Super Bowl XLII can expect some sticker shock, The Arizona Republic reports.

A sampling of prices shows airline fares from Boston and New York have quadrupled over the past week. Some rental-car prices have more than tripled. And some suburban hotels are charging as much as six times a typical weeknight rate.

Car rental and limousine companies are busy fielding calls from corporate customers, groups and individuals searching for ground transportation to the Super Bowl.

The Dollar Thrifty Automotive Group has supplied its rental locations at Phoenix Sky Harbor International Airport with additional cars in anticipation of Super Bowl week. It has raised its rates, too.

Dollar Rent a Car charges $107 a day to rent an economy car such as a Chevrolet Aveo during Super Bowl weekend. Two weeks after the Super Bowl, the same car can be leased for $41 per day.

Organizers of Super Bowl XLII predict Arizona will see as many as 125,000 visitors looking to spend millions to book rooms, rent vehicles, shop and party with celebrities.

According to The Arizona Republic, airlines are also taking advantage of the Super Bowl supply-demand imbalance. Round-trip tickets on peak time non-stop flights from Boston, already higher than normal from early bookings by confident Patriots fans, jumped from as low as $700 last week to more than $2,700.

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

 
 

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Auto Manufacturers: Mobility Disruptors or Fleet Providers?

Maven’s Alex Keros shares insights into evolving smart mobility business models and new opportunities with fleet management.

What is Your Time Worth?

Personal observations of retail and travel transactions reveal just how much a consumer’s time is worth today, and how increasingly intolerant we are of inefficient transactions.

Safeguarding Your Business with Brokers

While the high-profile bankruptcy of Atlas Choice has left many car rental companies wary of working with brokers, rental companies can take steps to protect themselves and ensure a productive relationship.

Job Finder: Access Top Talent. Fill Key Positions.

>