CarTrawler Acquires Holiday Autos Brand

CarTrawler, an online global car rental platform, announced yesterday the purchase of online assets from Travelocity Global’s Holiday Autos. However, Dublin-based CarTrawler will not be acquiring the operations of Holiday Autos.

The acquired online assets include the Holiday Autos brand, Holiday Autos URLs and domain names, and the underpinning B2B2C commercial agreements. Under a separate agreement, CarTrawler will become the exclusive provider of car rental to Lastminute.com, a website owned by Travelocity Global.

Since launching in 2004, CarTrawler has developed a market leading technology platform and infrastructure, which enables it to distribute car rental on a global basis.

Mike McGearty, chief executive officer of CarTrawler, said: “The acquisition of these online assets will drive CarTrawler’s growth through diversification and increased scale and will deepen our geographic footprint. … Our strategy is to realize the strong economic potential of the Holiday Autos assets through the platform, thereby creating enhanced value for CarTrawler, our partners, suppliers and customers.”

Matthew Crummack, president of Travelocity Europe, said: “For the last 10 years, the Holiday Autos brand has been integral to Travelocity Global, and it has been our privilege to support the team to grow the business to become one of Europe’s most recognized, respected and leading car hire online aggregators. The time is now right for its further success to be developed by CarTrawler. Their compelling vision and investment plans for the Holiday Autos brand make it the best custodian for the brand’s future growth.”

For more information on CarTrawler, visit www.cartrawler.com.

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Why Do We Visit Capitol Hill?

Members of the American Car Rental Association met with U.S. senators, representatives, and their aides last week. Here’s why bringing the message to this forum matters.

The Customer Isn’t Always Right

Not caving to a customer with a blatant agenda may have consequences, especially for a small rental company that relies on stellar Yelp ratings to advertise. But business integrity must prevail.

The Truth Behind Compact Van Depreciation

Why are large van values holding up better than their compact counterparts, and will it last?

Job Finder: Access Top Talent. Fill Key Positions.