Hertz Extends its Adrenaline Collection to Australia

The Hertz Corp. announced that its Adrenaline Collection, a line of high performance sports cars, will be extended to Australia with the Toyota 86.

Following the success of the Adrenaline Collection in the United States, Hertz is initially introducing 30 Toyota 86 sports cars to its airport and city locations in Sydney, Melbourne and Brisbane.

"We're thrilled to extend the Adrenaline Collection into Australia, particularly as it has been so well received in the United States," said Michel Taride, group president, Hertz International. "These brand-new, high performance sports cars offer our customers the opportunity to rent vehicles that turn heads wherever they go, and add a heightened level of exhilaration to every trip."

Chris Rusden, vice president, Hertz Australia and New Zealand, added: "We're confident this collection will inject a new sense of excitement into our fleet. The 86 is the latest model in a long line of fantastic sports cars from Toyota and is the perfect vehicle to rev-up the introduction of Hertz's Adrenaline Collection in Australia."

In the U.S., the Adrenaline Collection includes the Chevy Camaro SS, Ford Mustang 5.0 GT Premium and Dodge Challenger R/T, according to Hertz.

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

 
 

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

6 Takeaways from the 2018 International Car Rental Show

Technological solutions are finally moving from reality to theory, peer-to-peer platforms are being redefined, China has the biggest room for growth, while Sixt’s U.S. aspirations have only just begun.

The Irony of Customer Service in the Digital Age

Sure, any company would jump at the chance to use technology to reduce labor costs. But it also comes with some big, red, flashing warning lights.

Market Forces Driving Car Rental in 2018

An analysis of the conference calls of Avis Budget Group and Hertz Global Holdings reveal trends and initiatives involving fleet right sizing, pricing, ancillary revenue opportunities, and renting to ride-hailing drivers.

Job Finder: Access Top Talent. Fill Key Positions.

>