Ed Bobit Remembered As 'Force of Nature'

Bobit Business Media CEO Ty Bobit delivers a eulogy celebrating Ed, his father and company founder. Photo by Kelly Bracken.
Bobit Business Media CEO Ty Bobit delivers a eulogy celebrating Ed, his father and company founder. Photo by Kelly Bracken.

Family, friends, and colleagues paid their respects to Ed Bobit at a memorial service, honoring the Bobit Business Media founder and chairman as a publishing force known for his tough-but-fair approach to business and family.

Several hundred well-wishers attended the July 9 memorial service at St. John Fisher church in Rancho Palos Verdes. Bobit died June 29 at the age of 86, almost a year after having heart valve replacement surgery. Bobit founded Bobit Business Media and Automotive Fleet magazine in late 1961 with $6,000 he had saved from his work at McGraw-Hill. 

Ed's son Ty, who took over as CEO in 2004, described Ed as his best friend and said he could "fix any problem." He recounted watching the "Lone Ranger" on TV as a boy as his father left for the office on Saturday mornings.

"Our dad was a superhero to us," Ty said. "He was tough. My father was always straight with people in business and in his personal life."

Colleagues and family members spoke about Bobit's entrepreneurial spirit, exacting standards, and often freewheeling style that helped build the company into the top fleet publisher with publications serving the auto dealer, aftermarket, beauty, and law enforcement industries.

Ed enjoyed life's pleasures, which included rooting on his Michigan State Spartans football team, puffing on Marsh Wheeling cigars, and taking trips with his family, speakers said.

Ed could also show a relentless drive at the office as he expanded the company.

"He was a force of nature," said Sherb Brown, vice president and group publisher of Bobit's AutoGroup. "When Tom Brokaw talks about the Greatest Generation, Ed's the guy he's talking about."

Ed Bobit leaves behind five children, 14 grandchildren, and a great granddaughter.

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Autonomous Vehicles and the Changing Role of the Fleet Manager

With fewer drivers and substantially longer fleet lifecycles, fleet managers will pivot to new job functions.

2017: Fleet Mix Will Be Paramount

Car rental companies are migrating to vehicle segments with better residual values, though not without bumps in the road.

Auto Rental Summit: Five Trend Lines

Taking in the seminars, discussions, and networking at the 2016 Auto Rental Summit, trend lines emerged around shifts in model mix, data protection issues, increasing labor costs, workforce engagement, and new platforms to rent cars.

Job Finder: Access Top Talent. Fill Key Positions.