Chart courtesy of the GBTA Foundation.
Global business travel spend topped $1.2 trillion USD in 2015, growing 5% over 2014, and is forecast to reach 1.3 trillion in 2016, according to the “GBTA BTI Outlook – Annual Global Report & Forecast,” a new report released by the Global Business Travel Association (GBTA) Foundation and sponsored by Visa Inc.
Despite continued global uncertainty, cautious optimism rules the forecast, which predicts global business travel spend to advance 5.8% on average over the next five years reaching $1.6 trillion in 2020, according to the report.
“Global business travel remains a critical driver of the success of organizations around the globe,” said Michael W. McCormick, GBTA’s executive director and COO. “Business travel has demonstrated a tremendous resiliency as it continues slow and steady progress even in the face of global uncertainty, a weakened global economy, terrorist attacks, world health issues, and other obstacles. Companies across the globe clearly understand the return on investment business travel delivers for their bottom line.”
At $291 billion, China surpassed the United States as the largest business travel market in the world in 2015.
Sustained economic uncertainty and mixed results among the major business travel markets will drive continued moderate growth, but as GBTA looks ahead towards 2020, it expects there will be a difference in the relative performance of business travel markets around the globe, according to the company.
Both India and Indonesia will average double-digit growth in business travel spending over the next five years. China’s economic growth continues to moderate, and according to GBTA, China’s business travel market will be the fifth fastest growing major market in the world over the next five years — a vast departure from their #1 average ranking over the last 15 years.
Despite declines in growth, China remains the largest single market opportunity for travel suppliers and marketers as their $291 billion market size coupled with 8.4% average growth will lead to the largest gains in spending of any major market by far, according to the report.
The annual forecast was compiled before the U.K. voted for Brexit on June 23, but the added uncertainty the vote brings will likely make its mark felt on business travel. The financial upheaval and pending changes to trade and immigration rules will raise management heartburn causing some postponement, and even outright cancellation of business trips, according to the GBTA. It may also trigger travel budget constriction as management seeks to hedge the uncertainty.
“While overall growth has remained steady despite global uncertainties, signs are good for a solid end to the decade as we approach 2020,” said David Henstock, vice president of Global Business Solutions at Visa Inc. “Business travel has continued to evolve as the world is becoming more connected, and the transition to electronic payments will help businesses reduce costs and pay for travel expenses more efficiently.”