Rate Pros LLC has announced the launch of its training, consulting, pricing, and analytics service.

Rate Pros assists franchisee and independent car rental companies in generating higher revenue while improving their overall fleet utilization, according to the company.

Rate Pros delivers its program by assigning a certified revenue manager to monitor and support a rental company’s pricing operations. Each Rate Pro revenue manager is focused on pricing so its rental company client can focus on customer service, according to the company.

“I am excited to launch our latest program,” said Christy Morris, managing director of Rate Pros. “This program will make an incredible impact for price conscience or deep value brands, because in many cases those brands do not have a devoted rate analyst. Supporting industry-leading products like RateMonitor creates an even strong offering for us.”

The Rate Pros program includes the following monthly services:

• Full-service pricing of fleet via an operators existing booking software

• In-depth monthly market and pricing reviews and competitors watch lists

• In-house training and development of existing rate managers

• Planning and forecasting on leading rate analysis and management tools from Rate-Highway, Travelclick, and others