Tagged marketing/promotions

7 New Media Marketing Strategies from Silvercar

Your customers are your best salespeople. Do you know how to get them to tell other people about you?

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Hertz, Live Nation Offer Promotion

Hertz and Live Nation have launched a new promotion that provides customers a discount on car rentals and Ticketmaster Ticket Cash through Oct. 31.

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Villas of Distinction Offers Free Car Rental to Barbados Travelers

For the third year, Villas of Distinction and the Barbados Tourism Authority have joined forces to offer the Barbados Free Car Rental Program, a free car rental given to Barbados visitors who make a reservation at Villas of Distinction.

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Enterprise Hires Agency to Promote Latin Brands

Enterprise Holdings has chosen Bromley Communications, a San Antonio-based advertising agency, to assist in promoting the National Car Rental and Alamo Rent A Car brands in Latin America and the Caribbean.

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Enterprise CarShare Launches Integrated Marketing Campaign

Campaign kicks off in established car-sharing markets, including New York City, Boston and Philadelphia.

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April Fools! Bandago Contest Will Put ‘First Band In Space’

Celebrating its customers’ 7 million miles traveled in 2012, the van rental company Bandago is launching a competition for bands to be the ‘First Band In Space.’ Please note that this story was published as an April Fools joke.

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Enterprise Holdings Launches ‘Cash-In-Club’ Promotion

Cash-In-Club members will earn triple points on rentals booked with Alamo, Enterprise Rent-A-Car and National Car Rental between April 1 and May 31. Elite members will earn four times the points.

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Hertz Announces Discount Opportunity for Concert Season

A new offer from Hertz, AAA and Live Nation Entertainment gives customers $35 off a minimum five-day rental and $50 in Live Nation Concert Cash. The promotion runs until April 30.

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Auto Europe Winter Savings Offer Ends March 31

Customers who reserve a rental before March 31 will have the opportunity to receive free GPS rentals, car rental upgrades and save up to 20%.

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E-Z Rent-A-Car Launches Spring Break Photo Contest on Facebook

The fan who receives the most votes on a photo of their favorite vacation memory will receive a gift card for 100 gallons of gasoline.

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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Premieres and Trends at the LA Auto Show

The 2014 Los Angeles Auto Show featured less green-speak and more driving excitement aimed at younger buyers. Get ready for more compact crossovers, as Mazda, Honda, Fiat, Volkswagen and Scion launch brand-new models next year.

Hertz’s Earnings News: Rapid Reaction

Hertz will be on an accelerated buying and selling schedule in the next six months. How might that affect the market?

Assessing the Plusses and Minuses of Today’s Market

The 2014 Auto Rental Summit was a great place to assess the state of the car rental market, both the good and the bad.

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