Tagged marketing/promotions

Villas of Distinction Offers Free Car Rental to Barbados Travelers

For the third year, Villas of Distinction and the Barbados Tourism Authority have joined forces to offer the Barbados Free Car Rental Program, a free car rental given to Barbados visitors who make a reservation at Villas of Distinction.

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Enterprise Hires Agency to Promote Latin Brands

Enterprise Holdings has chosen Bromley Communications, a San Antonio-based advertising agency, to assist in promoting the National Car Rental and Alamo Rent A Car brands in Latin America and the Caribbean.

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Enterprise CarShare Launches Integrated Marketing Campaign

Campaign kicks off in established car-sharing markets, including New York City, Boston and Philadelphia.

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April Fools! Bandago Contest Will Put ‘First Band In Space’

Celebrating its customers’ 7 million miles traveled in 2012, the van rental company Bandago is launching a competition for bands to be the ‘First Band In Space.’ Please note that this story was published as an April Fools joke.

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Enterprise Holdings Launches ‘Cash-In-Club’ Promotion

Cash-In-Club members will earn triple points on rentals booked with Alamo, Enterprise Rent-A-Car and National Car Rental between April 1 and May 31. Elite members will earn four times the points.

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Hertz Announces Discount Opportunity for Concert Season

A new offer from Hertz, AAA and Live Nation Entertainment gives customers $35 off a minimum five-day rental and $50 in Live Nation Concert Cash. The promotion runs until April 30.

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Auto Europe Winter Savings Offer Ends March 31

Customers who reserve a rental before March 31 will have the opportunity to receive free GPS rentals, car rental upgrades and save up to 20%.

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E-Z Rent-A-Car Launches Spring Break Photo Contest on Facebook

The fan who receives the most votes on a photo of their favorite vacation memory will receive a gift card for 100 gallons of gasoline.

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Europcar Lowers Van Rental Rates for Spring

Van rental rates start at $22 per day until April 9 to help Europcar customers with their spring cleaning.

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Sixt Czech Republic Receives Marketing Award from Superbrands Organization

The Superbrands Organization selected Sixt for the Superbrand Award 2013 for the car rental company’s level of quality and service.

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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Are Renters Exhibiting a Creeping Sense of Entitlement?

Some say this attitude is more prevalent in the millennial generation. Trend or not, your focus should be on dealing with it effectively.

What Keeps Small Fleets up at Night?

Our survey of small commercial fleets reveals their top pain points, but also shows that just a little more focus on fleet could drive big improvements.

Chrysler First Looks and First Drives

An event at Chrysler’s Chelsea Proving Grounds offered a walk-around of the new Ram ProMaster City, a Ram ProMaster test drive, a test of diesel fuel economy and, finally, a worthy trial for a Power Wagon.

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