Tagged Social Media

How Social Media Impacts Customer Service

We talked to rental operators and marketing specialists to learn more about how a rental company’s activity on social media can improve its customer service while expanding its brand.

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Access ICRS Keynote Audio on Facebook

The International Car Rental Show (ICRS) live-streamed a portion of the event and it’s now available to access on the Auto Rental News’ Facebook page.

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ICRS Keynote to Be Live-Streamed on Facebook

For the first time, the International Car Rental Show (ICRS) will live-stream a portion of the event on Auto Rental News’ Facebook page.

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The Yelp Conundrum: Responding to Negative, False Online Reviews

Alaska Auto Rental received a negative Yelp review from a person whose information was demonstrably false. As a business owner, how do you respond?

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National Offers Chance to Win VIP Package to Ryder Cup

National Car Rental, the official rental car of the PGA of America and an Official Partner of the 2016 Ryder Cup, is offering a chance to win a two-person VIP package to the 2016 Ryder Cup.

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Recruiting, Retaining and Understanding the Millennial Workforce

In order to engage millennial hires, your strategy should not only include social media recruitment, but also ways to foster your company's culture while managing it on the outside.

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Top 10 Features of 2015 on Auto Rental News

Carsharing, leasing and technology were popular topics among the most read feature stories on AutoRentalNews.com during 2015.

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Super Cheap Car Rental Announces Winner of Contest

Super Cheap Car Rental has announced the winner of its “Not So New Car Rental Giveaway Contest.” Sarah Jane Cass received the 2006 Toyota Corolla.

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Customer Service: Phone Calls Top Social Media, Email

Although social media continues to grow in volume each month, phone inquiries are still the most popular form of communication for Enterprise Holdings’ car rental customers.

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How Rental Companies Stay Engaged on Social Media

Several car rental operators share details on what has helped them interact and stay connected with social media users.

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Which Social Media Channels Best Fit Your Company?

With a growing number of platforms to choose from, it's important to focus on those that can bring the most user engagement and brand recognition.

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Avoiding Social Media Mistakes

When developing your company's social media plan, it's important to focus on user engagement and brand monitoring, as well as being open to professional guidance.

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Car Rental Q&A: Tips for Starting a Company Blog?

A car rental operator asks for tips on how to start a company blog. Blogs can be a cost-effective way to drive traffic to your website, especially if you share the blogs through social media channels.

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Thrifty, Hertz Take Top Ranks in Social Media Performance List

Engagement Labs, a technology and data company, has released a list of the top U.S. car rental companies based on their social media performance on Facebook and Twitter. Thrifty Car Rental took first place for Facebook while Hertz took the top spot for Twitter.

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Super Cheap Car Rental Extends Facebook Contest

Super Cheap Car Rental in Los Angeles has expanded its “Not So New Car Rental Giveaway Contest” deadline to bring in more participants. Contestants must submit a selfie to Facebook with a short caption that explains why they love Super Cheap.

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Super Cheap Rental Uses Social Media for Customer Support

Los Angeles-based Super Cheap Car Rental will be using a variety of social media platforms (Facebook, Twitter, WeChat, etc.) to answer questions and connect with the rental community.

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Advantage Partners with Ad Agency to Target Business Travelers

Advantage Rent A Car is partnering with LMO Advertising to transform its business model and advance sales and customer loyalty. This transformation includes employee service training, a new vehicle fleet and a new nationwide flat-rate program for business travelers.

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Operators Share Successful Marketing Campaigns

Eleven car rental operators provide details on marketing ideas that have helped them stand out in their local markets.

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Handling Negative Online Reviews

With Yelp's continued influence on companies' reputations, here are some tips to manage your company's online Yelp page, including how to respond to negative reviews.

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Avis Wins Award for Social Media

At the inaugural Skiftie Awards, Avis Car Rental won the award for the “Best Social Media Presence — Ground Transportation.” Avis has a presence on social media sites such as Twitter, Facebook and Pinterest.

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