“At National Car Rental, we are proud to offer exclusive driving opportunities for our frequent travelers — and this means helping get them behind the wheel of the newest and most exciting vehicles on the road,” said Paul Belfer, National’s vice president of fleet acquisition.
Forty-one percent of National customers say they use the experience of renting a car as an opportunity to try something new, according to a recent Canadian car rental survey conducted for National Car Rental.
“National Car Rental customers are looking for new driving experiences — and Nissan is looking to share our newest, most innovative vehicles with Canadians,” said Andrew Wilton, Nissan Canada’s chief marketing manager for passenger & sport cars. “Nissan’s partnership with National Car Rental helps build awareness of the Maxima by giving drivers an exclusive opportunity to test one of our most exciting new vehicles.”
With the offering of the 2016 Nissan Maxima, National and Nissan are building on the Nissan Murano rental program launched in April. Both programs allow National customers the opportunity to experience Nissan’s newest vehicle technology and utilize their rental as an extended test drive, according to the company.