Sixt Rent-a-Car, the fifth largest U.S. car rental company, has expanded its offering in the U.S. with the announcement of two upcoming corporate locations: San Diego and San Antonio.
“San Diego and San Antonio are two specific markets where we have long believed we can compete successfully, earning a relationship with untold thousands of new customers,” said Daniel Florence, Sixt USA’s co-president. “Because we are focused on the leisure consumer, these great cities are key areas. They’re famous as first-rate vacation destinations, rich with sights to see, and filled with wonderful places to drive. We are thrilled to bring the ‘Sixt experience’ to new customers in these two powerful new markets.”
The new offices will be located near the San Diego International Airport and the San Antonio International Airport. Sixt anticipates both locations will open this fall, according to the company.
“The U.S. is the most important car rental market in the world, but it’s also a particularly great market for Sixt,” said Sebastian Birkel, co-president of Sixt USA. “American consumers are actively looking for something fresh, different, and distinct in what is otherwise a highly commoditized car rental landscape. Our offering is highly appealing to this consumer sensibility, and that’s why we are working as hard as we can to make Sixt as widely available in as many markets as we can, as soon as possible. Our strategic focus is to get into all of the top 30 U.S. airport markets first and then to expand further from there. We will continue to focus on expansion in 2018.”
Headquartered in Fort Lauderdale, Fla., Sixt has been operating in the U.S. market since 2011. Currently, it has more than 50 rental locations in California, Florida, Georgia, Indiana, Washington, Texas, Connecticut, New Jersey, Minnesota, Pennsylvania, Nevada, Arizona, and Massachusetts. Sixt is the fifth largest car rental company worldwide, with more than 4,000 locations in about 115 countries.
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