Car rental bookings website eRentals.co.uk reports that there will be a higher demand in Valentine’s Day trips to Eastern Europe this year, according to a Jan. 25 press release.

The website has seen a noticeable increase in rental car bookings for places such as Sofia in Bulgaria, Prague in the Czech Republic, Bratislava in Slovakia and Krakow in Poland.

“We’ve seen a raft of bookings for France as we do every Valentine’s Day, but demand is also up in Eastern Europe too,” said Briony Fairbairn, spokesperson for eRentals.co.uk. “Valentine’s Day is one of those times when people love to get away for a romantic break, and cheap car hire can help them do so on a budget this year.”

Fairbairn also mentioned an increased demand for car rental deals in Eastern European ski resorts for the holiday.

The overall trend indicates that UK travelers are looking to maximize their travel budgets as money remains tight, the press release states.

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