Enterprise Holdings announced on Oct. 2 that its three brands, Alamo Rent A Car, Enterprise Rent-A-Car and National Car Rental, are implementing touch-screen kiosks at the "top 50" airport locations in the U.S.

The new kiosks enable customers to skip the rental counter and initiate both reserved and walk-up transactions with a valid driver's license and major credit card. Customers can also review rental information, change car class, add additional drivers and purchase options such as GPS navigation units and child car seats.

“The feedback we’re getting so far is that this option really improves the rental experience for our airport customers, both domestic and international,” said Rob Hibbard, VP of airport business development for Enterprise Holdings.

The kiosks have incorporated multilingual displays to give customers a choice of English, French, Spanish, German, Italian or Portuguese languages. 

While the new kiosks are an upgrade to existing machines already in use at Alamo and National locations, Enterprise Rent-A-Car is introducing this self-service,check-in process to its airport customers for the first time.

Related editorial: Is the Rental Car Industry Heading Toward Disruption Because of Intellectual Property?

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