As Auto Rental News embarks on its 25th anniversary year, I find that nostalgia is a seductive liar.
A new survey analyzing the local car rental market reveals data on price elasticity, loyalty and the importance of good customer service. Are you gaining your fair share of this important revenue stream?
As the percentage of car rental bookings on mobile devices skyrockets, car rental websites must adapt. Hertz outlines its initiative to overhaul its website using responsive web design.
The 100-year-old car rental company has arrived in America with plans to expand its corporate stores and grow a franchise network. Do you have what it takes to be a Sixt franchisee?
Though the federal election results show that the status quo largely remains, there are changes in state legislatures that will affect committees and issues directly relating to car rental.
Three questions are included in this round of the Car Rental Q&A: What are the basics of a good sales associate incentive plan; how do we obtain more business from our local dealerships; and how can I improve my margins through new incremental products?