November 2013

Cover Story

Fire, Ready, Aim: How Car Rental Grew in America

Capping the 25th anniversary of Auto Rental News, we celebrate the entrepreneurs who wrote the rules and grew the industry.

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In This Issue

This new Firefly location is now serving the "deep-value" leisure rental market at Los Angeles...

Article

Hertz Re-Enters Value Brand Segment with Firefly

Article

Car Rental Q&A: Can You Explain How Fleet Incentives Work?

In 20 years, Ziad Khoury has grown Frontline Performance to 150 associates and has expanded...

Article

Ziad Khoury: Salespeople Aren't Born; You Can Develop Them

A NextCar customer uses the e-signature pad to review and approve his rental agreement. Photo...

Article

Understanding E-Signature Pads and the Electronic Rental Agreement