Millennials will one day constitute your largest customer base. Reaching them entails a diversified product offering, social interaction, streamlining the rental process, and marketing the experience.
November 16, 2017
We talked to rental operators and marketing specialists to learn more about how a rental company’s activity on social media can improve its customer service while expanding its brand.
May 8, 2017
Using data from J.D. Power & Associates and tips from customer service experts, rental operators can employ these principles to help drive positive customer service — at various points — during the rental process.
May 8, 2017
With a growing number of platforms to choose from, it's important to focus on those that can bring the most user engagement and brand recognition.
May 6, 2015
Several car rental operators share details on what has helped them interact and stay connected with social media users.
May 6, 2015
Eleven car rental operators provide details on marketing ideas that have helped them stand out in their local markets.
November 17, 2014
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