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Market Trends

COVID-19, 'New Normal' Dominate ICRS Panels

Throughout the five days, seminars and discussions focused on a variety of issues, from the COVID-19 pandemic and travel restrictions, to the battle over independent contractors and customer engagement.

Personal Interaction Still Matters

While app-based and contactless rentals have increased during this pandemic, your customers still want and need to engage at your location. How well you interact sets your business apart.

What Markets Show a Car Rental Rate Gain During the Pandemic?

Rate Gain analyzed rate data from over 28 U.S. markets pre-coronavirus pandemic (Jan 1 to Feb. 28) and after onset of the pandemic (March 1 to April 30). Remarkably, some markets have shown an overall gain, in the early days of the pandemic at least.