Lyft’s car rental service offers renters some great perks, though it doesn’t yet have the big-volume problems that airport car rental companies experience.
The Urgent Need to Cross Pollinate Car Rental and Mobility Services
On-demand business models are rapidly evolving as car rental, car sharing, ride-hailing, and public transport are merging into Mobility-as-a-Service platforms. Experimentation is critical to help resolve untested legal issues around data management, liability, and duty of care.
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