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VERC Car Rental

This longtime neighborhood independent is transitioning to a Sixt franchise — while opening a location serving one of the busiest airports in the country.

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VERC Car Rental Expands U.S. Sixt Franchises

A new franchise agreement between Sixt and Massachusetts-based VERC Car Rental will convert existing VERC locations into Sixt franchises. In addition, VERC will open a new Sixt franchise at Boston-Logan Airport and new franchise locations in Massachusetts' Suffolk County.

A New Way to Identify Damage

This independent car rental company created a technology-based solution that flags and manages vehicle damage using cameras on mobile devices and a Web-based app.

What Are Challenges to Green Rental Cars?

While carving a niche through eco-friendly car rentals, these companies face numerous challenges, such as higher initial costs and keeping rates competitive to worrying about fluctuating fuel prices and competition from the majors.