As Budget adds 2013 model-year vehicles to fleet, it said that 2012 model-year vehicles will be available for purchase via the company's Ultimate Test Drive program in Arizona, California, Colorado, Florida, Nevada and Texas.
How Best Buy Integrates Fleet Into Its Total Brand
Best Buy's GeekMobile is a key icon of the company's image. The unique nature of Geek Squad vehicles and the treatment of those vehicles help solidify the Best Buy brand as "quirky, trustworthy, and expert."
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