Enterprise Mobility Enters Latin American, Caribbean Markets

Enterprise Mobility is expanding its footprint in Latin America and the Caribbean to provide more vehicle rental and mobility options for both business and leisure travelers across the region, the company announced Jan. 30.

Enterprise Rent-A-Car branches opened for the first time ever in Chile — and National Car Rental and Alamo branches are open once again since exiting during the pandemic — through franchise partner Mediterraneo Automotores S.A., part of Circulo Autos.

Circulo Autos is a family-owned holding company with more than 30 years of experience in the mobility industry including a car dealership group that operates 18 locations across four cities in Chile.

Enterprise, National, and Alamo brands will be available in five locations including two in the capital city Santiago as well as Talca, Linares and Antofagasta. Franchise expansion plans include introducing service to additional airports in Chile along with adding branches in other major city centers.

“Circulo’s robust infrastructure — dealerships, body shops, maintenance centers and more — provide an excellent foundation for future growth and expansion,” said Paulo Rodriguez, AVP of Global Franchising for Latin America and the Caribbean at Enterprise Mobility, in a news release. “Expansion into Chile is an important part of our global growth plan, which is designed to ensure our customers have greater access to the brands they know and love, no matter where they travel.”

The opening in Chile is just one of numerous recent franchise openings across the region with Enterprise, National, and Alamo branches being introduced for the first time ever in the U.S. Virgin Islands last month.

Following the opening of its first location at the Cyril E. King Airport in St. Thomas, the largest international airport in the U.S. Virgin Islands, the business plans to open more franchise branches and provide service on the other two main islands of St. Croix and St. John.

The Cayman Islands also welcomed the Enterprise Rent-A-Car brand last month, with a new branch that services the Owen Roberts International Airport in Grand Cayman being established to complement the National and Alamo branches that were already in operation.

Plans in the region include a new tri-branded airport location featuring Enterprise, National, and Alamo that will service the island of Virgin Gorda in the British Virgin Islands.

Enterprise Mobility, through its franchisees, now operates in more than 30 countries and territories in Latin America and the Caribbean, covering most countries in the region. Established in 1957, the business has a global presence with a network of more than 9,500 neighborhood and airport rental locations in more than 90 countries and territories and 90,000-plus global team members.