Enterprise Rent-A-Car Introduces Computer-Aided Rental Trolley System
With the Enterprise Computer-Aided Rental Trolley (ECART), the rental agency can extend a branch network for however long required in order to respond quickly to higher demand.
Enterprise Rent-A-Car is rolling out the ECART (Enterprise Computer Aided Rental Trolley) across its UK business, which provides all the key technology from a standard branch in a portable unit, allowing Enterprise to transport its car rental network to wherever there is demand, according to a Nov. 15 press release.
Enterprise stated it has the largest branch network in the U.K., extending across 360 branches and to more than 50,000 vehicles nationwide, located within five miles of 75% of the population and 10 miles of more than 90%.
Whether at a customer site, exhibition hall or hotel lobby, the ECART allows a fully operational rental car service to be up and running within minutes. The only requirement is a power supply and a mobile 3G/GPRS signal.
Enterprise said the ECART complements the company’s free pick-up service, where customers are taken to their nearest branch before the rental and dropped off at a location of their choice afterward.
Rob Ingram, director/business rental at Enterprise Rent-A-Car, said the ECART gives Enterprise the flexibility to extend the branch network to wherever demand exists, for however long required. For example, the company can set up a temporary branch at a customer’s premises, or deliver ad hoc reservation services at special events.
The ECART features Enterprise branch technology, including terminals and ticket printer, housed in a steel-constructed trolley on maneuverable wheels.
More Rental Operations

DriveItAway, Free2move Plan Shared Fleet Program for Independent Rental Fleet Operators
Vehicles would be placed with participating rental operations to support car renter demand and provide additional fleet capacity.
Read More →
Green Motion And U-Save Open Rental Operations In Guatemala
The brands will open their first rental car outlets in the country at La Aurora International Airport in Guatemala City.
Read More →
U.S. Business Travel Drives $623 Billion+ in Economic Impact as Spending Reaches $538 Billion
The data also underscores the industry’s strong multiplier effect across the U.S. economy, revealing that each dollar invested in business travel in 2024 generated $1.16 in GDP.
Read More →
Rental Fleet Sales Skating Just Above 2025 Levels
The U.S. economy's continued growth and positive business investment are creating a favorable environment for fleet vehicle demand.
Read More →Grow Your Rental Business Beyond Cars
Rental fleet operations are facing numerous evolving challenges and opportunities from AI technology to rate and revenue management, to customer service and business growth.
Read More →
Using AI to Create Clarity, Not Conflict, in Rental Car Damage
Rental companies still need people, policy, judgment, and thoughtful implementation, with operators remaining in control of the customer experience.
Read More →
Get Ready To Roll: No Stopping Self-Driving Rental Cars
The autonomous mobility technology revolution will move at its own pace, but sooner rather than later.
Read More →
Southwest Airlines Selects CarTrawler For Its Car Rental Booking Platform
The platform is designed to allow customers to compare and book rental vehicles more easily during the travel booking process.
Read More →
Cross-Pressures, Evolving Trends Drive 2026 Rental Car Industry
A combination of cautious economic behavior, shifts in the rental vehicle market, and technological influences are shaping car rental operator decisions.
Read More →
Government Affairs Executive Wins Leading Rental Car Industry Award
Robert Muhs started in the car rental industry with Avis Budget Group two years before the first International Car Rental Show.
Read More →
