ACE Rent-A-Car and ACO North America Inc. Settle Trademark Dispute

ARTICLE TOOLS    | Print Subscribe

In an announcement last month, a judge from the U.S. District Court of the Southern District of Florida  reviewed the settlement agreement between plaintiff ACO North America Inc. and defendant ACE Rent a Car and concluded that “there does not appear to be any known evidence of actual confusion” between the two company logos.

The judge said, “Pursuant to the settlement agreement and based upon discovery in this case, there is no dispute as to the validity of either the ACE Marks or the ACO Marks, as defined by, and depicted in, the settlement agreement.”

The judge dismissed the case, in which each party is to pay its own attorney fees and other suit costs.

Comment On This Story

Name:  
Email:  
Comment: (Max. 2000 characters)  
Please leave blank:
* Please note that every comment is moderated.

Newsletter: Sign up to receive latest news, articles, and much more.

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Car Rental: First Quarter Analysis and Outlook

A stronger-than-expected used car market is tempered by competitive pricing in the first quarter. But will the trend continue?

What is Holding Back the Electric Vehicle Revolution?

The movers and shakers in the electric vehicle market offer a candid glimpse into the immediate future of electric vehicles. (With photos!)

What’s Next for a Hertz Deal for Dollar Thrifty?

With Hertz’s announcement of a potential buyer for Advantage, how will a Dollar Thrifty deal go down, when, and for how much?

Job Finder: Access Top Talent. Fill Key Positions.