Related Article: Enterprise Hires More Than 4,000 Veterans
Enterprise Recruits for Call Assistance Program in Canada
Enterprise Holdings has announced a partnership with New Brunswick government that will help create more jobs in the Canadian province of New Brunswick. Enterprise Rent-A-Car will be recruiting for its call assistance program.
Enterprise Holdings, which owns and operates the Enterprise Rent-A-Car brand, will be recruiting for full-time positions in its Call Assistance Program (CAP) in the Canadian cities of Fredericton and Moncton.
First introduced in the U.S., the program features contact center employees who work from home using Enterprise-patented software. CAP employees receive three weeks of paid training, at which point they become full-time customer service representatives, according to the company.
“CAP allows us to divert calls looking for basic information, like rates or vehicle availability, to contact center employees so that employees at our branch offices can focus on the customers in front of them,” said Paul Evon, vice president and general manager of Enterprise Holdings in Atlantic Canada. “We are thrilled to have the opportunity to bring this project to New Brunswick. By tapping into the province’s talented bilingual work force, we can ensure that our Canadian customers receive top-quality customer service each and every time we interact.”
The New Brunswick government’s focus on job creation will help facilitate the CAP program. Enterprise Holdings is relying on the government for strategic counsel and expertise in launching this mutually beneficial endeavor, says the company.
“Smart partnerships like this one demonstrate our commitment to creating jobs,” said Rick Doucet, minister responsible for Opportunities New Brunswick. “It will help spur economic growth and create jobs in the customer contact industry. Our skilled work force and commitment to creating new partnerships continue to attract businesses to New Brunswick.”
Enterprise is looking to fill between 50 and 100 positions by June 1. To access job postings, visit http://www.go.enterpriseholdings.com/canada/.
More Rental Operations
Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
