Europcar Australia Sees Booking Increase for Summer

Photo via Wikimedia.
Photo via Wikimedia.

Europcar Australia’s rental bookings for the summer have increased as more Australians plan to stay at home for the holiday this year.

Most travelers book their car rental only about a month in advance, but forward bookings are up 10% in December, 20% in January and 38% in February, according to Europcar.

Ron Santiago, CEO of Europcar Australia and New Zealand, said the forward bookings suggest that more people would be holidaying at home this summer rather than traveling internationally.

“Certainly travelers are more prepared this year and locking in their car hire much earlier than usual to get a good rate and peace of mind that their holiday is booked and ready to enjoy,” said Santiago. “The dollar could be somewhat of a factor in the desire to holiday at home, but the tourism industry in Australia has also responded really well and is making a great case to explore our backyard rather than travel overseas.”

January’s forward bookings also included a strong demand for Europcar’s bike carrier vehicles in Adelaide during the Tour Down Under. The bike carrier vehicles include the Renault Koleos bike with a car rack.

Comment On This Story

Name:  
Email:  
Comment: (Max. 10000 characters)  
Please leave blank:
* Please note that every comment is moderated.

Newsletter: Sign up to receive latest news, articles, and much more.

Read the latest

Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

Why Do We Visit Capitol Hill?

Members of the American Car Rental Association met with U.S. senators, representatives, and their aides last week. Here’s why bringing the message to this forum matters.

The Customer Isn’t Always Right

Not caving to a customer with a blatant agenda may have consequences, especially for a small rental company that relies on stellar Yelp ratings to advertise. But business integrity must prevail.

The Truth Behind Compact Van Depreciation

Why are large van values holding up better than their compact counterparts, and will it last?

Job Finder: Access Top Talent. Fill Key Positions.